There can be a lot of fear that comes up when we decide to outsource, because failed relationships, personal or business related, have eroded our trust in those we allow behind the curtain.


This lack of trust makes us wait too long to actively pursue outsourcing, and it’s usually when we’re already burnt out and drowning in our business.


Amy Singleton, former OR nurse turned digital marketing agency owner, shares how encountering a host of personal challenges, including being diagnosed with lupus and a failed marriage, led her to find her “north star” when she got remarried to her current husband. 


In this episode we discuss:


  • How to avoid the pitfalls of outsourcing, and why its crucial to remain vigilant and aware.
  • How to recognize the red flags, and why its essential in order to make informed decisions and protect ourselves from potential setbacks.
  • What questions to ask when you’re making those critical decisions to minimize risks and ensure that we are entrusting our endeavors to reliable and capable hands.


It’s completely normal to have reservations about outsourcing, but don’t wait until you’re completely burnt out and overwhelmed to seek help. Embracing outsourcing at the right time can be a game-changer, relieving stress and providing the crucial support you need to focus on your growth and well-being. 


So don’t let past experiences or fear hold you back. Approach it with cautious optimism, armed with the knowledge of what to look for and the determination to find trusted allies. By doing so, you’ll open up new opportunities, regain your balance, and set sail towards the success and fulfillment you deserve.


About Amy:

Amy Singleton is a former OR nurse who has been assisting with open-heart surgery for over ten years. Currently, she acts as a fractional CMO for busy business owners who are tired of not knowing what they’re getting for their money with their digital marketing. Her ultimate goal is to expose that there’s room in business for those who don’t fit the mold and that there’s plenty of opportunity and hope after bad choices, health issues, and outside force failures.